With billions of internet users and as the number continues to grow, attracting even a small number of blog readers to your site seems easy. Unfortunately, that doesn't happen very often. There are a lot of readers, but there are also a lot of blogs trying to get their attention. Many individuals from other countries will only see local blog posts in their search results, and most people might not be engaged in what you have to say. Here are three easy ways to attract more readers to your blog. 

Publish quality content

Writing a blog is by far the most important aspect of the site itself. Although it may appear to be self-evident, many bloggers make the error of ignoring this reality in favour of focusing on quantity rather than quality. You can improve your ranking in search engines and provide greater satisfaction to your audience if you consistently produce and publish high-quality content.

On the other hand, producing high-quality content is not always a simple process. Sometimes it's preferable to hire a professional writer, and other times it's better to let your passions do the talking on your blog. It all depends on the topic of your blog. Whatever you decide, the content you publish should always be pertinent, authentic, and informative.

Use social media

Creating a profile on Google+ is one of the most straightforward and time-efficient ways to optimize your blog for search engines. Since Google+ is now accessible to the general public, the social network can act as the official hub for the links generated through a search on your website.

In addition to Google Plus, Twitter is yet another wonderful service that allows you to promote your blog link and make it visible to several thousand people who might be interested in reading it.

You can achieve the same thing on social networking sites like Facebook and Tumblr, as well as any other website that encourages social networking. Even the signature at the bottom of your email links to your website or blog.

Stay active in online communities

Participating in online groups and forums is a fantastic opportunity to introduce yourself to a specific group of customers whose preferences are identical to yours and who share your interests. Participate in groups where your audience gathers: Rather than waiting for people to visit your blog, participate in debates and threads in communities where your audience is and publish links to your website. Additionally, you can include a link to your site when you comment on other blogs.